Tackling Workforce issues is one of NW ADASS 5 Strategic Key Objectives. Our 2017/18 TEASC Risk Awareness Report highlight the breadth of challenges across the region which is why we have chosen to dedicate time, expertise and resources this year and beyond to tackle some of the key issues. Almost all NW LAs (95%) flagged that they are facing workforce challenges that are of concern or worsening. Overall, there are major problems in both recruitment and retention of employees into this sector. Within commissioned services there is a significant pressure on recruiting and retaining suitably experienced, qualified and competent individuals. This is felt in varying degrees across both the residential and home care provision, and with regard to home support a shortage of individuals who can provide critical personal care and minor medical support.

NW ADASS has led a regional review of risks and opportunities building from the TEASC Report and engaged with key stakeholders to produce a useful framework for how we can address the most pertinent issues. Moving forward we will be working with Skills for Care, HEE, LGA, STP’s and the Independent Care Sector to explore opportunities to combine efforts to share best practice and innovate. We aim to resurrect the NW ADASS Workforce Network in the coming months and more information will be available on this page as we coproduce our work plan. If you would like to get involved please contact the Programme Office.

National ASC Recruitment Campaign – Every day is different when you care

The Department of Health and Social Care (DHSC) has launched a national adult social care workforce recruitment campaign on 12 February to;

  • raise awareness of and drive recruitment into the sector,
  • help equip the sector with the knowledge of how to support the campaign,
  • boost the sector’s recruitment marketing.

Look out for for bus adverts, posters, digital and radio advertising and press and media activity.

Keep updated on the campaign at www.everydayisdifferent.com

How you can support the campaign

Advertise your vacancies on DWP ‘Find a job’
Post your vacancies on DWP Find a Job (alongside any other local job board normally used). The campaign website directs prospective applicants to DWP Find a Job which is filtered to show social care jobs only.
Download instructions for how to post a job.

Social media
Follow the campaign Facebook page and show your support by liking and sharing content. Encourage staff to do the same, particularly with those who they think would be suitable to work in adult social care, as we know referrals are a positive driver for retention.

Case studies
Send in case studies to feature on the campaign Facebook page. Please email casestudies@morecarejobs.co.uk to help.

Use the campaign toolkit
The campaign toolkit and materials are available on the resource centre to support local recruitment marketing activity – these are free to download.


  • Creating a World Class Workforce June 2018

    File name: NW-ADASS-Creating-a-world-class-workforce-report-FinalAB.pdf
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    Published: 2019-04-01